Instagram Slangs You Need to Know to Stay on Trend

Short for "Instagram." Example: "Did you see her latest post on IG?"

IG

Fake Instagram. A secondary, often private, account used for posting less polished, personal content. Example: "I only share that stuff on my Finsta."

Finsta

Outfit of the Day. A popular hashtag where users post their daily outfits. Example: "#OOTD for today’s brunch!"

OOTD

Throwback Thursday. Used when sharing old photos, typically on Thursdays. Example: "TBT to last summer's beach trip."

TBT

Behind the Scenes. Used to share glimpses of work or life that’s usually hidden from the public. Example: "Here’s a BTS look at my latest photoshoot."

BTS

A feature used in Instagram Stories to direct followers to external links. Example: "Swipe up to shop my look!"

Swipe Up

Shoutout for Shoutout. Users promote each other’s accounts to gain more followers. Example: "Let’s do an S4S to help grow our followers."

S4S

In Case You Missed It. Used to bring attention to something posted earlier. Example: "ICYMI, I posted a new vlog last night."

ICYMI

Greatest of All Time. Used to describe someone or something that’s the best. Example: "LeBron James is the GOAT."

GOAT

Checking or validating the mood, energy, or attitude of a person or situation. Example: "Vibe check—everyone feeling good for tonight?"

Vibe Check

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